Awards & Recognitions

Will is a full time coach and has been coaching Triathlon for 21 years now and over this time as both a coach and athlete he has had the good fortune to work with and learn from some legendary coaches. The lessons learnt he has implemented into his coaching guiding over 200 athletes to Great Britain Age Group success with numerous Top 10, podiums and champions across the whole range of ITU World, European, IRONMAN and Challenge Family races along the way.

Will is the Head Coach and Founder of Precision Race Team the current UK and EMEA No. 1 IRONMAN Team.  The team was rebranded in 2018 from ONE Triathlon RDS which was also an award winning team at ITU.  The team is largely made up of top 1-5% Age Group athletes with well over 100 Great Britain Age Group international athletes as well as several World and European medalists.

Will coaches across the full spectrum of beginner to elite and enjoys the variety of challenges that comes with that.

Over the last two decades Will has also coached and supplied expert knowledge to brands and publications such as HUUB, Speedo, Gordon Ramsay, The Times, The Telegraph, The Mail on Sunday, ITV’s Good Morning Britain, 220 Triathlon as well as numerous online publications.

The truth is every athlete is different and deserves an individual approach. Will offers strong guidance and entirely individualised targets. However, feedback is vital. Coaching is a relationship and as with any relationship communication is key. Will encourages as much feedback and contact as an athlete can give but will also work with the athlete to educate them as to the really important information to feedback on from a performance perspective as well as the information important to them as an individual.

Partner, Coach, and Head of Coach Development at Precision Coaching | Head of International Markets at TriDot

Raya Usher is an internationally respected triathlon coach, combining over a decade of expertise with an athlete cantered approach to help triathletes of all levels reach their fullest potential. A former Canadian International Alpine ski racer turned seasoned triathlete, Raya leverages her high-performance background and professional journey to support athletes navigating the complexities of sport, work, and life balance.

With a rich blend of credentials, including certifications from IRONMANU, British Triathlon, and TriDot Pool School, and her experience as a Personal Trainer, Raya holds a pivotal role at Precision Coaching as a Partner, Coach, and Head of Coach Development. Her role extends to TriDot, where she serves as Head of UK Markets, spearheading TriDot’s commercial operations within the UK. Raya is also a valued Course Instructor for IRONMANU, contributing her extensive knowledge to developing coaches worldwide.

Raya has been coaching full time since 2018 and has coached 100’s of athletes of all abilities. Raya works best with ambitious, middle-of-the-pack athletes who are eager to push their boundaries and become the best versions of themselves—whether their goal is to achieve personal milestones or stand on the podium at world championships. These athletes come with a determined mindset and an appetite for growth, often balancing demanding careers, family responsibilities, and rigorous training. They are committed to improvement and embrace the journey, knowing that every gain, whether large or small, brings them closer to their potential. Driven yet coachable, they are open to learning, adapting, and putting in the work required to excel, thriving in an environment that emphasises structure, feedback, and constant progression. With Raya’s guidance, these athletes transform their determination into results, reaching new heights and redefining their athletic capabilities. Raya’s dedication to each athlete, along with her strategic and technical expertise, reflects the “Precision Way” - a philosophy focused entirely on individualised coaching, open communication, and personalised feedback to optimise every athlete’s training experience.

Competing in triathlon since 2015, Raya has a proven record across all distances—from Sprints to full IRONMAN races. She has earned podium finishes in IRONMAN events and qualified for ETU, ITU, IRONMAN and IRONMAN 70.3 World Championships. She is Married to Precision Partner, Will Usher and live in Surrey, England. They have two children, a Dog Named Poppy and a Cat called Ember.

With a decade of experience coaching athletes from grass roots up to Olympic standard. At a young age Sion brings a wealth of knowledge and expertise to the training environment. Holding a Bachelors degree in both Sports & Exercise science and Psychology, he employs a comprehensive approach to performance addressing both the mental and physical aspects of training required to perform at your best. Having worked as an elite level swim coach over the last few years, sion understands what it takes to go from a complete novice to a world class standard.

Additionally Sion has 8 National age group titles over multiple distances, A sub 10 hour ironman and is currently working towards that cavorted pro license.

His proven ability to develop tailored training for people from all walks of life of any given ability truly enables his athletes to excel. He will ensure they reach their full potential whilst balancing their time effectively making sure that Family, friends and a love for the sport are at the front of all his athletes agendas!

I’m Coach Ben, a former Junior Elite triathlete, lifelong swimmer, and now a dedicated triathlon coach. With 2 decades of sporting experience, I've competed alongside some of the best and won multiple National Championship medals. I love helping athletes of all levels reach new PBs, qualify for Age Group teams, or just enjoy living an active lifestyle through the sport of triathlon.

Balancing training, work, and family, I know what it's like to fit triathlon into a busy life. My goal? To work with motivated, happy, athletes, empowering you to succeed, whatever your goals may be.

As a seasoned short-course athlete and multiple-time championship medalist, I understand how everyday athletes prepare to perform at their best and I am passionate about helping others reach their potential.

I've had the privilege to train and collaborate with some of the best athletes and coaches, bringing that expertise into my coaching in a practical, engaging way.

Juggling full-time work, training, and coaching, I truly understand how to help busy athletes plan effective, enjoyable routines with specificity and adaptability. I’m thrilled to work with athletes at every level, from complete beginners to elite competitors, building realistic, motivating training plans that involve athletes in the planning process.

Encouraging athletes’ ownership and accountability is essential to me, as it helps them maximise their energy and thrive in their sport. For any athlete, regardless of age or ability, I believe triathlon should enhance life, promoting both physical and mental well-being through training and competition.

Staying informed about triathlon coaching, sports science, psychology, and nutrition is crucial. Evidence-based training is my foundation, and I strive to keep learning as a coach to better support athletes eager to elevate their race-day performance.

Having transitioned from competitive swimming to triathlon after the London 2012 Olympic Games, I moved up to the Elite ranks and competed alongside top talents, rapidly learning the demands of short-course racing. Since then, I’ve become one of the top Age Group triathletes in the UK at Sprint and Olympic distances, winning seven National Championship medals, including two titles, and proudly representing Great Britain internationally.

As a middle of the pack amateur triathlete with aspirations to achieve greater things, Annette joined triathlon from a running background and has self-coached, using her experience as a Level 3 Personal Trainer, before developing these skills further into run and triathlon coaching.

Working full time as well as training and coaching, she knows all too well how challenging it can be to fit everything into a busy schedule. She’s a keen advocate of listening to your body’s signals and doing what is right for you rather than worrying too much about what everyone else is doing in their training.

Annette is passionate about supporting newcomers and encouraging their development within the sport. She is keen to coach athletes looking to get started in multi-sport or to try longer distances up to 70.3/middle distance who are perhaps more focused on completion and improvement of events, rather than highly focused on the competitive element. That’s not to say she won’t encourage you to push yourself to be your best self!

Annette will always ensure that each athlete is given a training plan that is realistic and achievable in conjunction with the existing daily structure of work and home life. She believes it is of utmost importance that a training plan works alongside ‘normal life’ and that it offers the right mix of variety, challenge and opportunity for enjoyment.

She is deeply caring and invested in every athlete she coaches and can often be found on the sideline cheering loudly in support of their achievements. If you’re looking for a true cheerleader, you’ve found the right coach here. Annette offers the right balance between pushing you outside of your comfort zone but doing it in such a way that you feel 100% encouraged to do so in your own way.

Annette participated in her first triathlon in 2017 and quickly got the bug for the variety and challenge that multi-sport offers. Having come to the sport relatively late in life, she enjoys the challenges of many distances, but has still to complete a full distance triathlon. She is also a regular run leader with her local running club alongside her husband, and also participates in road and trail running events from 5k to ultra distance.

Matt’s an IRONMANU certified coach and Level 3 Personal Trainer.  Matt comes from a strong run and S&C background but he’s been growing his own Triathlon Coaching business over the last 3 years, but has now ‘seen the light’ and merged this into the wider Precision Coaching family .    

After 20 years working in the corporate world, he’s more than aware of the stresses and time constraints of balancing a busy work and family life with the rigours of training for Marathons, Ultra Marathons and IronMans.   Matt’s triathlon journey was one of ‘Fat Banker to IronMan’ & did the full ‘zero to hero’ journey in under 6 months.  He demonstrates the IronMan ethos of #anythingispossible more than most.   

Matt’s a multiple IRONMAN, Multiple Ultra Marathon and many times multiple marathoner, now focused on age group racing and goals.   The 3 qualities Matt admires most when working together with his coaching clients are; diligence, coachability & fun.